After being in the military and professional world for the beginning of his adulthood, founder Bryan Rhode experienced first hand the problem with men's apparel and how easy it is to look sloppy!  There is immense value in looking tucked and tight, especially for men. He was able to develop a product that solves men's problems so they can go out and solve the world's. 

"Entrepreneurship is difficult. It can be very scary at times. You will wake up in the middle of the night in a cold sweat at some point asking yourself, “What in the hell am I doing?!” Those moments will pass, just keep plugging away."